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It Took 18 Years To Get This Shoe In My Sneaker Collection! Nike Air Force 1 Chamber Of Fear
18 Years Later! Finally Got The Shoe In My Sneaker Collection! Nike Air Force 1 Chamber Of Fear 🔥 DJ's Hobby to HUSTLE Program https://dna-show.mykajabi.com/....offers/V5Hns8HD/chec
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LeBron James Nike Air Force 1 Low Chamber Of Fear
0:00 Intro
0:19 HISTORY
0:31 Commercial
The shoe’s Chamber of Fear ad campaign was genius in origin but an oversight in affect. Funnily placing LeBron in a Bruce Lee type role where he battled his pending challenges and demons in kung-fu flick style spoof commercials, the concept was well-executed but caused international controversy.
Banned in China, the spot was said to not uphold “national dignity” and “interest and respect” to that of the communist country.
China’s State Administration for Radio, Film and Television stated that the commercial went “against rules that require ads not to contain content that blasphemes national practices and cultures” and that it “received an indignant response from Chinese viewers.”
LeBron was sincere and poised when the ban and controversy hit, noting the commercial was made for kids and already mindful of how excited he was to go to Beijing for 2008 Summer Olympics that were still four years away.
Recent history shows that LeBron has continually showed love to his Chinese fan base, popping up for Nike Tours and camps. Just the same, recent controversy surrounding the Far East country and the NBA also confirms that politics remain very different across countries.
Though the commercial may have been banned in China, the shoe’s campaign itself proves memorable domestically beyond TV ads.
Hosting an interactive, video-game style website, fans could attempt to beat the Chamber of Fear in an online game to win free Baller bands and promotional posters.
1:16 Air Force 1s
Nike then turned these five figments into 150-pair limited edition regional releases of the Air Force 1 Lows known as the Chamber of Fear Pack, with each distinct colorway featuring Chinese characters labeling each Chamber of Fear.
Nike Air Force 1 Low “Temptation”
White/Hyacinth-Black
311729-151
2005
New York City
Nike Air Force 1 Low “Hater”
Redwood/Varsity Red-Taxi Black
311729-661
2005
Denver
Nike Air Force 1 Low “Complacency”
Stealth/Silver-Varsity Blue-Taupe
311729-001
2005
Chicago
Nike Air Force 1 Low “Self-Doubt”
Black/White-Tomatillo
311729-011
2005
Cleveland
Nike Air Force 1 Low “Hype”
Neutral Grey/Varsity Purple-Black-White
311729-051
2005
San Francisco
1:33 LeBron 2 Chamber of Fear
The earliest LeBron-centric ad campaign on a global level was in conjunction with the launch of his second signature shoe known as the Nike Zoom LeBron II. Inspired by old-school Chinese kung-fu films, Nike unveiled the ‘Chamber of Fear’, created as a multi-level test of LeBron’s inner character with various obstacles like Hype, Temptation, Haters, Complacency, and Self-Doubt. Nike embraced the popular concept by creating an interactive online video game, with limited edition posters and baller-ID bands as gifts, and even a limited set of Air Force 1 Lows themed after each of those obstacles were produced and became one of the more sought-after AF1s of the decade. The LeBron II ‘Chamber of Fear’ was never actually released to the public, but instead saw a 24-pair distribution to Friends & Family
2:09 Review
- Nike Air Force 1 Low “Fearless Warrior”
2018
6:07 Final Thoughts
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